Tips for choosing domain name from experts

Make it easy to type

"Finding a domain name that's easy to type is critical to online success. If you use slang (u instead of you) or words with multiple spellings (express vs. xpress), it might be harder for customers to find your site." - Andrea Rowland - GoDaddy

Check the Domain History via

"Right after Wayback Machine, is your other go-to tool for getting to know the history of a given domain name. This one is very useful for at least two reasons: First, you can see the current domain info - stuff like who the owner is (provided they don't have ID protection - more on that later) - who the registrar is, and so on. There's no point in me listing everything here - just go to, input your favorite website and see what's up. Second, gives you access to a 'whois history report'. This is a paid service - $10 - but the price tag is rather small in relation to what you get in return, which is all the whois data associated with a given domain name from the very beginning. This means that you can see what the domain's history is, when it was registered, and how many times it potentially changed hands. In the end, if you're considering getting an existing domain, which can be quite pricey, spending an additional $10 doesn't seem that brutal. Plus, it can save you headaches later on." - Karol K - Winning WP

Make sure the name is available on other social media sites

"When picking your domain, check other social media sites to make sure it's available on those sites too. If you use the same name on your blog and on Twitter, Facebook, etc., it solidifies your brand and makes it more memorable. My favorite tool to check your name across all networks at once is Namechk. Another tool is called knowem? (hat tip, Kikolani) but as of this writing, they don't check Instagram for you which these days, is a must." - Amy Lynn Andrews

The Right Domain Will Help You Get Found

"Domain names impact your rank in search results. Search engines like Google try to determine what your website is about so they can list it in relevant searches. The domain is one of the first places they look for clues about your business. To help potential clients find you in searches, choose a domain name with keywords related to your business. For example, if you are a contractor, you might want to purchase a domain name like" - Wix

Keep it short

"While keywords are important, don't go overboard with domain length. It's better to have a domain name that's short and memorable. It's a good idea to keep your domain name under 15 characters. Longer domains are harder for your users to remember. Not to mention, users will also be more prone to entering typos with longer domain names, and you'll lose out on that traffic. That's why it's a good idea to keep your domain length short." - wpbeginner

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